Digital and Social Media Marketing Executive Job in Nairobi, Kenya (50K) 2020
Career Kenya: Digital and Social Media Marketing Executive Job in Nairobi, Kenya (50K) 2020
Employment vacancy : Today Recruitment Kenya



Position: Digital and Social Media Marketing Executive

Location: Nairobi

Nature of Job: Full time

Salary Range: 40K – 50K

Duties & Responsibilities

  • Attract traffic to the company’s social media platforms
  • Manage Digital Marketing campaigns and day-to-day activities
  • Develop relevant content topics to reach the company’s target customers
  • Create, manage all published content (images, video and written)
  • Monitor, listen and respond to users in a “Social” way while cultivating sales
  • Conduct online advocacy and open a stream for cross-promotions
  • Develop and expand community and/or influencer outreach efforts
  • Oversee design (i.e.: Facebook Timeline cover, profile picture, thumbnails, ads, landing pages, Twitter profile, Blog, etc.)
  • Design, create and manage promotions and Social ad campaigns
  • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review
  • Analyze key metrics and tweak strategy as needed
  • Compile reports for management showing results (ROI)
  • Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate in full liaison with the Directors
  • Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews
  • Monitor trends in social media tools, applications, channels, design and strategy
  • Implement ongoing all company awareness to remain highly effective
  • Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management
  • Analyze campaigns and translate unreliable data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results sales and branding
  • Have a keen interest in creativity of the branch’s ambiance and presentation
  • Other duties as assigned by the management.

Qualifications and skills

  • Degree/ Diploma in Business/ IT/Mass Communication or a related field
  • Digital/social media marketing experience a must
  • 2-5 years’ experience in digital marketing
  • Sales and marketing skills
  • Customer service Skills
  • Very creative

If you meet the above requirements, send CV urgently to

Interviews will be done on a rolling basis until the position is filled.

Only the shortlisted candidates will be contacted.

Job Summary:
Job Title

Social Media Marketing Executive

Job Category

Communications and Media

Job Type


Company / Organization

Recruitment Company in Kenya

Approx. Salary


40K – 50K

Job Opening Date


Job Expiry Date


Job Details
Job Location


Nairobi, Kenya


Nairobi County



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